How does WhatsApp make money ??? explained here

WhatsApp is a free application.You can download it for free.Text and call for free.Then, how does it make money out of this????

                      




Well we have figured it out for you,keep reading this blog and you'll find out.

They make use of Data mining,insight generation and selling those insight to online platforms.Let me simplify this for you.

                           
                              





     Data mining is process of sorting large data sets(the data that you generate when you use your system over a network).Using this sorted data it can solve problems and also predict future trends of a particular user.


                                





       Companies like Facebook and Google are very clever.They present to us a brilliant example of the use of Barter System!!!!.The users here are attracted by their "free to use" policy and as it has been seen the users come in billions to use these services.
        Whatsapp uses a smart algorithm and searches for keywords in your chat.For example,if someone tetxs "I like x of brand y".The algorithm understands your positive interest towards the 
"brand y" and then sells this data to related companies like Amazon,ebay etc.
        Now this is not illegal as whatsapp terms and conditions clearly state all these facts but you have agreed to it without reading it😁😁

                                               





          After its encryption policy,it was clearly stated that whatsapp will not access individual chats and they will be end to end encrypted,so their servers cannot comprehend the information .But,according to their T&C they can use the following information


  1. Your account Information
  2. Phone numbers in your address book
  3. profile name & picture.
  4. Usage & Log information.
  5. Log files
  6. Cookies
and many more.....Way better then reading your chats   😎


PS:  Do share if you likes this information and don't forget to tag your friends.

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